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The Art of Listening: What is a PR and communications audit and when might you need one?
The world of PR and communications is a dynamic one. With the rapid evolution of digital channels and the ever-changing landscape of audience expectations, how

Connecting people to places: effective community involvement in placemaking
Placemaking. It’s a term that’s been around since the 1960s but it’s only over the last five to ten years that the buzz around this

Navigating the PR maze: challenges and best practices for UK housing developers in 2023/24
It’s a landscape shaped by shifting public opinions, stringent regulations, rising operational costs and an increasingly complex market… we delve into the intricate PR challenges

On rocky ground: what will new legislation mean for the construction industry’s reputation? #queensspeech
As specialists in built environment PR, we watched this week’s Queen’s Speech with intrigue, as she set out a government agenda packed to the rafters

#socialstories Clubhouse: will it fly like Tiktok or flop like Vine?
Will Clubhouse be next next TikTok or the next Vine? What makes a new social media platform stick and what makes it flop?.Audiences are already

PR in the Year of the Ox
Few of us were sorry to see the back of 2020, but with 2021 having got off to a tumultuous start, what can we learn

Build it and they will come
We have a passion for the built environment; those human-made environments that form the setting for human activities. And while you may think any associated

What makes PR meaningful?
What is PR? And what makes it meaningful? Two questions that will have many different answers, depending on who you’re talking to. At Analogy, we

PR in a pandemic: Why candour in PR has never been more important
As a profession, PR hasn’t always had the greatest reputation. The irony of that truth has always driven us to be challengers of that position.